Something new has been happening in the commercial sector. Leading organizations have woken up to the importance of the customer experience, and how strategically important it is. As a result, new … [Read more...]

At a recent meeting of the Georgia Society of Association Executives (GSAE) I attended a break-out session on membership communications. As part of the presentation, the speaker shared the results of … [Read more...]

  If there is one thing I've learned in  my many years of work in volunteer organization management, it's the fact that you never know where your next good idea is coming from. I was trying to … [Read more...]

We Only Need One………… By Mark Levin, CAE, CSP   During a recent membership program in London, I was team-teaching with UK membership expert Sue Froggatt (sue@suefroggatt.com) and we had the group … [Read more...]

by Mark Levin, CAE, CSP I went into a gift shop in a hotel in New York a few weeks ago just to buy a pack of gum. As I walked up to the counter I saw a sign sitting on top of the cash register that … [Read more...]

By Mark Levin, CAE, CSP In the old days they were called “community service projects,” now they are better known as “Social Responsibility Programs”. Whatever name is attached to them, these … [Read more...]