Mark Levin

Professional Speaker (CAE, CSP)

B.A.I., Inc.

10015 Old Columbia Rd. Suite B215 Columbia, MD 21046
Ph: 301-596-2584

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Increasing the Value of Membership

Recruiting, Engaging, and Retaining Members at the Highest Levels

We all know that engagement is key to membership growth, but how does your organization define “engagement?” Do your members and prospects see it the same way?

In this first-time offering, attendees learn to guide members up the engagement ladder, starting with prospects and moving through the first year of memberships. Then you’l discover ways to engage recurring members and help them move into becoming involved members -your future leaders.

8:30 am – 3:30 pm
Thursday, April 13, 2017

ASAE Headquarters
1575 I Street, NW
Washington, D.C. 20005

8:30 am – 3:30 pm
Tuesday, May 16, 2017
Chicago, IL

Conference Chicago at University Center
525 South State Street
Chicago, IL 60605

Register three from your organization and get a fourth registration for free!

Here’s what you’ll take away from  Increasing the Value of Membership

  • A clearer definition of member engagement
  • A more concise value message to help attract new members
  • A guideline on how to reduce  first year member attrition
  • Dozens of ideas to meet your membership challenges and create memorable member experiences

Program Outline

8:00am

Registration and Refreshments

The morning sessions will focus on increasing the value of membership in ways to help you attract new members.


8:30am

Engaging Members Before They Are Members

How to help prospects find you instead of you hunting for them!.


10:30am

Creating a Meaningful Value Message

“Value” is in eye of the beholder. Here’s an exercise to let you see what value is from the prospect and member perspective.


11:45am

Luncheon


12:45pm

Engaging First Year Members

Guiding new members all the way through the first year, from the application process to assuring that critical first renewal.


1:45pm

Refreshment Break


2:15pm

Membership Retention: Five Keys to Creating Lifetime Members

Participants will leave with a step-by-step plan for keeping the members they work so hard to attract.


Bonus

All attendees will receive a free copy of Mark Levin and Sue Froggatt’s new book, Managing the Membership Experience.

Your Presenter

Mark Levin, CAE, CSP has used his hands-on experience and his practical, reality-based approach to membership to helps thousands of membership organizations grow and prosper. Join Mark to learn, share, and, yes, have some FUN as you build your organization’s membership program.


Never been to one of Mark Levin’s programs?

Here is what some previous attendees have to say.

“WOW! You were a great speaker, with great information, presented in an entertaining and informative manner.”

“Best membership seminar of my career. I wish I could have had several days with him.”


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Tick CAE

Note: Attendees at this  program will qualify for  6 CAE credits .                                                                                                                                                                                                                             The  program is  not endorsed, accredited, or affiliated with ASAE or the CAE program. Applicants may use any program that meets eligibility requirements in the specific timeframe towards the exam application or renewal. There are no specific individual courses required as part of the applications – selection of eligible education is up to the applicant based on his/her needs.

 

If you can not attend one of Mark's seminars, you can still pickup dozens of good ideas in his new book.

Managing the Membership Experience

By Mark Levin, CAE, CSP and Sue Froggatt

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Books by Mark Levin

  • Managing the Membership Experience
  • The Gift of Leadership
  • Membership Development
  • Millennium Membership
  • Retention Wars

B.A.I. Inc.

10015 Old Columbia Rd. Suite B215
Columbia, MD 21046
ph: 301-596-2584
mlevin0986@gmail.com

Associations

Programs

  • Membership Development
  • Leadership Development
  • Staff Development

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