Mark Levin

Professional Speaker (CAE, CSP)

B.A.I., Inc.

10015 Old Columbia Rd. Suite B215 Columbia, MD 21046
Ph: 301-596-2584

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Retention-Wars

The New Rules of Engagement


The struggle to engage, activate, and retain members has never been greater. By following Mark’s 13 Rules of Engagement your organization can begin to close many of the communications (and other) gaps that exist between the organization and its members.


Table of Contents

Rule 1 Learn to Value EVERY Member
Rule 2 Understand the New Meaning of Involvement
Rule 3 Don’t Fall Victim to Lag Time
Rule 4 Fight Against Identity Theft
Rule 5 There Are No More Golden Handcuffs
Rule 6 Make an Accurate Gap Analysis
Rule 7 Overcome Apathy Through Empathy
Rule 8 Never Underestimate the WOW Factor
Rule 9 Learn to Compete With the Big Boys
Rule 10 Technology Rules
Rule 11 Take the Mystery Out of Membership
Rule 12 Virtual Value Still Equals Value
Rule 13 Anchors Away

Book Excerpt

“If your leaders think there are some products and services members can only get through your organization, you might want to think again. Competition for your members’ time and money is coming from many sources, most of which are not other membership organizations.”

If you can not attend one of Mark's seminars, you can still pickup dozens of good ideas in his new book.

Managing the Membership Experience

By Mark Levin, CAE, CSP and Sue Froggatt

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Books by Mark Levin

  • Managing the Membership Experience
  • The Gift of Leadership
  • Membership Development
  • Millennium Membership
  • Retention Wars

B.A.I. Inc.

10015 Old Columbia Rd. Suite B215
Columbia, MD 21046
ph: 301-596-2584
mlevin0986@gmail.com

Associations

Programs

  • Membership Development
  • Leadership Development
  • Staff Development

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